My take is that V4 at current AC prices was/is a terrific bargain; by far the best product for the price on the EMR market.
The major V5 benefit to me was e-prescribing. In coming months we will have a PM module. In my view, it is reasonable to expect the cost to go up with those additions to the product. They are well worth the added cost. Agreed, it would be nice to have PM before paying for it; in fact, most people will. The program will remain the best product for the dollars that is available.

From an unvarnished economic standpoint:
1. I doubt many current AC users will see the added cost as a reason to switch to another product
2. I doubt the higher price will deter many new users from choosing the product.

Does this excuse Jon from trying to keep his current customer base happy? Of course not. Attention to support (including a user manual, as well as maintaining excellent "acute" support) and product development (including improvements to weaker aspects of the program) will hopefully benefit from the added income to the company.


While I don't expect to see "my" 44k of stimulus money, I do expect to earn the e-prescribe subsidy this year. In another thread, John describes how easy it is to get a 2% bonus of your Medicare collections for 2010. I know this doesn't help you pediatricians much, but I would suggest that all who see Medicare patients plan to earn that bonus and fund (at least some of) the AC price increase with it.


Jon
GI
Baltimore

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