For some reason having each doctor pay the same amount just sounds worse psychologically. So $995 for the first doctor and $749 for the next doctor seems better.
I don't think it is fair to charge $500 for support for each doctor. I am a solo practitioner, and I pay $500 per year. A ten physician practice would pay $5,000 per year, but I don't think they would use that much extra support.
Here is my crazy idea. Use the numbers above for the actual product. Then charge $750 or so for support.
Now, to offset the other charges, raise the money with donations. I know that I would donate up to a grand. But, have a contest and see who comes up with the best slogan for a T-shirt. For instance, mine would be:
