Well, you know me. I wouldn't have this many posts if I weren't so opinionated. I have used a lot of free software. And, I have paid for a lot of the same software to help the owner/coder and to get rid of the ads. The ads in that software have a purpose. Besides getting some money from the advertisers, it encourages or pushes people to buy their software.
I find it interesting that we have ads that target us and we are already paying for the software. Is it a small thing? Maybe. Is it annoying? Yes.